I was researching Substack SEO which was something I thought I already understood. And it turns out, I’ve been confusing two completely different things when it comes to Substack and SEO. If you’ve ever wondered whether you should cross-post your content to both Substack and your own blog, or if you’ve heard people throw around
I love hearing from authors like Dale L Roberts that have left their mark on the self-publishing ecosystem. I recently began interviewing authors. You can see my interviews on YouTube, Substack, or read about them on my website. When I sat down with Dale L Roberts for our latest author interview, I wasn’t sure what to expect. This
After my post about the European Accessibility Act, I got some fantastic questions from you that made me realize we need to have a more practical conversation especially regarding digital products. My original post focused on what’s been published — either written by lawyers for lawyers or aimed at big publishers with compliance departments. But what
The EU Accessibility Act officially kicked in on June 28, 2025, and that means it's being enforced right now. Here's what to expect for self-publishing.
One of the most often missed topics when it comes to writing and your office workspace is productivity. As a writer, you are focused on drafting, editing, book covers, ARC Reviews, and other important self-publishing topics, we forget that there are more efficient ways to do things. In your office or writing space, you might
Here's a statistic that might make your stomach drop: the average book sells around 250 copies in its lifetime. Yep, you read that right. And if you don't have an email list or a solid foundation in place, your book is likely headed straight for that unfortunate average. I've watched countless authors spend thousands of
The Pareto Principle states 80% of outcomes or effects come from 20% of the causes or inputs. The Pareto Principle is useful in a variety of situations, including business, economics, and quality control.
For fellow introverts, old souls, and sensitive creators feeling trapped in this cycle: there is another way. You don't have to participate in the content creation marathon if it drains your spirit. Sometimes the bravest business decision is choosing to build connection on your own terms.
If you're running a Substack publication, the custom themes help organize your content and create a visual identity for your author brand.
While working in the corporate world, it wasn't long before I realized the "best marketing tips" were actually quite inauthentic. The slow grind of trying to weigh my personal core values with the values of the company left me off balance in my career choice. Did I really want to take part in pulling the
